Browsing Archive: March, 2015

Unannounced Google Updates : Non-Bolded Page Titles & Non-Hyperlinked Breadcrumbs

Posted by Tony Edward on Monday, March 16, 2015, In : SEO 
Some of you may have noticed that Google is no longer bolding Page Titles and Hyperlinking Breadcrumbs in the SERPs. These changes were not publicly announced by Google but were pretty significant as they impact search visibility. Many in the SEO community saw these changes and were scratching their heads as to what is going on. Here is a breakdown of the situation:

Page Titles

Google not bolding Page Titles

Google stopped bolding page titles in the SERPs in Q4 of 2014. This was surprising as it was a key part of impacting s...
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